We work directly with 1,200 British farmers in East Anglia to grow our sugar beet.The sugar beet then travels directly from farm to local factory - an efficient journey from field to spoon.In just a few simple steps our factory in Bury St Edmunds turns the sugar beet into our range of homegrown sugars!Sustainability is nothing new to us - we've been working on it for 30 years. Our sugar beet is homegrown and our bags are recyclable made with paper from certified forests. We send nothing to landfill and our excess production energy helps to power British homes.Visit BakingMad.com for more recipe inspiration & baking tips